Connect with Customers [79 words]

Regardless of your role in a company or industry, you need to understand your organization’s customers. For networking purposes, anyone who could be buying your company’s product or service is a customer. Connect with them on social media. Join user communities and fan pages. See if you can glean why some customers choose your company over competitors. By observing, you can learn a lot about market trends, customer expectations, and your organization’s reputation.

Permission to Reprint

Permission to reprint articles by Amy C. Waninger is hereby given to all print, broadcast, and electronic media, provided that the contact information at the end of each article is included in your publication.

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Amy C. Waninger Author Bio

Amy C. Waninger is the Founder & CEO of Lead at Any Level, where she improves employee engagement and retention for companies that promote from within. Amy offers assessments, advisory services, and training on essential skills for inclusive leaders. She is the author of eight books. Learn more at

Also available for download: profile photos, extended bios by industry



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2 responses to “Connect with Customers [79 words]”
  1. […] you meeting with customers? Even if your role is internal to the company, find a way to connect with customers from “the […]

  2. […] We Serve: Your customers themselves may have changed. Perhaps you’re in new markets, or maybe the demographics of your target market have […]